Swimply is an online marketplace that allows homeowners to share their passion spaces with their local communities. We started with swimming pools which took us to $50M+ in 4 years, but pools are just the beginning. We’re creating a new category within local experiences. Think Airbnb for swimming pools, hot tubs, tennis courts, and homes by the hour!
The Role
As our Marketing Operations Manager, you’ll be the architect and operator of campaigns that bring Swimply into culture. You’ll manage the day-to-day execution of influencer partnerships, brand collaborations, and events; ensuring that every activation is not only on-brand, but also operationally smooth and growth-focused.
This role is equal parts strategic and operational: you’ll help design creative campaigns while also building the processes, systems, and reporting that scale our marketing engine.
Responsibilities
• Influencer operations: Source, contract, onboard, and manage influencer partnerships across TikTok, Instagram, YouTube, and emerging channels
• Brand & partnership campaigns: Execute co-marketing activations with lifestyle, CPG, and recreation brands; owning logistics, timelines, and deliverables
• Event execution: Plan and manage Swimply events (e.g., pool parties, pickleball tournaments, local activations) from budget to vendor coordination to post-event reporting
• Process building: Create playbooks, workflows, and reporting dashboards that ensure influencer, partnership, and event campaigns are repeatable and scalable
• Performance tracking: Own campaign reporting, track KPIs, and optimize programs for ROI
• Cross-functional collaboration: Partner with Ops, Product, and Design to ensure marketing activations align with user acquisition and retention goals
Why This Role Matters
Marketing is how Swimply meets the world, and this role ensures it all runs flawlessly. As our Marketing Operations Manager, you’ll be the engine that powers influencer partnerships, brand activations, and events; helping Swimply scale to our next $100M in bookings.
• 4-6+ years in marketing operations, brand partnerships, or campaign management at a consumer-facing company
• Proven track record of running influencer programs, brand activations, or large-scale events
• Highly organized operator with experience managing budgets, contracts, and vendor relationships
• Data-driven mindset with comfort using analytics and reporting tools
• Strong project management skills; able to juggle multiple initiatives in a fast-paced environment
• Bonus: experience in a two-sided marketplace or community-driven platform